In an effort to be more competitive in the streaming TV market, the ad-supported streaming service Pluto TV announced this morning it will expand its offering of live streaming channels to include a large library of on-demand movies and television shows. The launch of on-demand content comes shortly after the company announced licensing deals with Lionsgate, MGM and Warner Bros. The news was first reported by Variety, which also noted that Pluto TV has more than 6 million monthly viewers and may consider a subscription service tier in the future.
Pluto TV Announces New Premium Content Partners
Pluto TV, the leading free Internet television service in America, announced today new premium content partnerships with premier networks, studios, and digital media brands. These new partnerships, with premium content providers such as Lionsgate, Metro-Goldwyn-Mayer (MGM), and Warner Bros. will power the 100+ channels found on Pluto TV with content that includes thousands of hit movies and TV shows. These partnerships will provide Pluto TV viewers with free access to movies such as MGM's Silence of the Lambs and The Usual Suspects, and Lionsgate's Haywire, Brothers, & Bad Boys as well as complete TV shows like Warner Bros.'s The Ben Stiller Show and Super Fun Night.
Pluto TV Taps Former E! Exec Robert Magdlen as Chief Programming Officer
Free online-video network Pluto TV has hired Robert Magdlen, former SVP of program strategy and acquisitions for NBCUniversal’s E!, as chief programming officer. At E!, Magdlen was part of the team that launched the “Keeping Up With the Kardashians” reality TV series and Chelsea Handler’s “Chelsea Lately” talk show. He oversaw programming strategies behind E!’s forays into scripted with “The Royals”; reality TV series including “Total Divas”; and other series including “The Soup” and “Fashion Police.” In addition, he was the executive in charge
Cheddar Announces New Millennial-Focused Business Network To Launch On Pluto TV
Cheddar, the popular live and on demand network, today launched a business news network on Pluto TV, the leading OTT destination for free television in America. Cheddar is programming the millennial focused network with its live shows, Opening Bell and Between Bells, which are broadcast from the trading floor of the New York Stock Exchange and the Sprint Flatiron Building Store.
Pluto TV wins backing from ProSieben and Scripps Networks, Raises $30M
Pluto TV, the free internet television service, has raised new funding from investors including ProSieben of Germany and Scripps Networks Interactive as it lays the groundwork for European expansion. The company has raised $30m, valuing it at $140m — a near fivefold increase on its first round two years ago, according to people briefed on the fundraising.
The Economist: Changing the Channel
Pluto TV Brings Its Streaming Video App To Apple TV With Improved Look, More Licensed Content
Pluto TV, a video streaming service targeting cord cutters, has differentiated itself from other over-the-top competitors like Netflix by offering a more TV-like experience with over 100 “channels” you flip through in an interface that looks similar to a traditional TV guide. Now the company is bringing its lean-back video-viewing platform to Apple TV, with plans for Roku right around the corner. The new app also features an updated look-and-feel to better highlight its channels, including a number of channels offering newly licensed content Pluto TV has been adding to its service over the past few months.
Streaming Video Startup Pluto TV Nabs Spotify’s Chief Content Officer
Pluto TV, an L.A.-based video streaming startup targeting cord cutters, has just made a significant new hire: the company is bringing on Ken Parks, previously the chief content officer at Spotify, to serve as Pluto TV’s executive chairman. Working out of New York, Parks will be tasked with leading Pluto TV’s content, distribution and monetization efforts going forward, among other things. However, he will remain a special adviser to Spotify founder and CEO Daniel Ek following his departure from the streaming music service.
Chromecast gets new CBS, HGTV, FOX Now, FXNOW, Pluto TV, and Haystack apps
Ever since Google launched the Chromecast in July 2013, the company has been steadily updating the HDMI dongle with new capabilities and features. Today, the company has announced six new apps for its $35 streaming media stick: CBS All Access, HGTV, FOX Now, FXNOW, Pluto TV, and Haystack. While the last one is a news app (tuned specifically to your interests so that you can keep up with current events), the other five apps are all about TV content. As a Google spokesperson told us, Chromecast users now have more options: “They can binge through shows like Empire, The Big Bang Theory, NCIS, Brooklyn Nine-Nine, The Americans, Property Brothers, and Fixer Upper.”
Pluto TV Takes $13M for its Free Linear TV Streaming Service
A lot of tech reporting tends to paint traditional (and expensive) cable TV service’s linear video watching experience as awful, but anyone who’s lived alone knows sometimes it’s just nice to have a TV channel on in the background. If that channel is airing content that’s somewhat interesting/entertaining, even better. That’s why streaming video platform Pluto TV is kind of brilliant. It offers free access to over a hundred different video streams (aka channels), which are preprogrammed the way TV channels are. And those channels are filled with things you’d actually want to watch, such as anime, gadget reviews, and original web series. There’s even an entire channel devoted to marijuana. But it also has quite a few “background” channels, such as an endless video feed of adorable puppies, ice cream melting (literally), and trains traveling through the European countryside. (That last one — Slow TV — is my personal favorite to fall asleep to.)
Web video service Pluto.tv lands on connected televisions with an app for Amazon’s Fire TV
Oline video service Pluto.tv has released its first native set-top box app with the launch of an Amazon Fire TV version. Pluto.tv launched back in March with curated channels of continuous Web video content presented through a familiar TV guide-like interface. For instance, a top music program collects YouTube and Vevo music videos from the latest chart-toppers and then plays them as a single program.
Web-Video Startup Pluto.tv Finds Its CEO
Pluto.TV didn’t have to search to the end of the solar system to find its CEO: Cofounder Tom Ryan has been tapped to lead the new web-video platform, Mashable has learned. Launched one month ago, the free service brings web videos into a more TV-like environment, with something like the “channel guide” that pops up from your cable remote. The multiplatform service is available on Apple’s iTunes store and Android’s Google Play, and began life with guest content curators including hip-hop artist Nas. Ryan, an experienced executive and investor, is the former CEO of online clothing retailer and community Threadless and still serves on its board, as well as the boards of music creation community Smule and men’s clothing service Trunk Club.
Pluto TV Launches With 85 Channels Of Free, TV-Style Internet Video
It was tough to pay attention to Nick Grouf as a video stream of bone-crushing skateboard wipeouts played about two feet from my face. Thankfully he soon switched to a surfing channel, which showed a film that followed a group of female surfers travelling across the South Pacific. It was all sunsets and bikinis and turquoise waves. Again, it was tough to pay attention. In a visit to FORBES earlier this month, Grouf showed off Pluto.TV, a web service that takes the traditional television format—live, linear feeds divvied up into shows and channels—and slaps it onto thousands of hours of Internet video. It’s a concept that sounds dubious on the surface, but works surprisingly well in practice.