These are some monster-size revenues for a small mobile game company. Mino Games revealed to GamesBeat that its free-to-play mobile release Mino Monsters 2 is already generating $1.7 million a month in revenue. It came out for iOS and Android on October 8. This makes it a hit in a mobile market worth an estimated $30 billion this year, according to the researchers at Newzoo. And it shows that you don’t have to have a monster company with a monster-size user-acquisition budget in order to succeed in mobile games.
Mino Games Raises $2.2M and Launches Mino Monsters 2
Mino Games had a rare hit in the Mino Monsters free-to-play mobile game with 7 million downloads and $10 million in revenue to date. And that’s why it has been able raise new funding and move on to Mino Monsters 2: Evolution. The San Francisco company is announcing it has raised $2.2 million in funding and launched Mino Monsters 2: Evolution on iOS and Android devices. That puts the company into the upper tier of successful mobile-game studios in the $30 billion mobile-game market. Previously known as MinoMonsters, the company is rebranding under the name Mino Games. It focuses on creating games that mix original character-driven brands with midcore free-to-play game mechanics. It tries to make them accessible to the mass market.